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Advertising

I have… had a disturbing dream in which I break through a cave wall near Nag Hammadi and discover urns full of ancient Coptic scrolls. As I unfurl the first scroll, a subscription card to some Gnostic exercise magazine flutters out. – Colin McEnroe

In general, my children refused to eat anything that hadn’t danced on TV. – Erma Bombeck

Our society’s values are being corrupted by advertising’s insistence on the equation: Youth equals popularity, popularity equals success, success equals happiness. – John Fisher, The Plot to Make You Buy, 1968

Promise, large promise, is the soul of an advertisement. – Samuel Johnson

History will see advertising “as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.” – Malcolm Muggeridge, quoted in Eric Clark, The Want Makers: Inside the World of A

When the historian of the Twentieth Century shall have finished his narrative, and comes searching for the subtitle which shall best express the spirit of the period, we think it not at all unlikely that he may select “The Age of Advertising” for the purpose. – Printers’ Ink, 27 May 1915

Don’t tell my mother I work in an advertising agency — she thinks I play piano in a whorehouse. – Jacques Seguela

First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII — and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we’ve realized it’s a brochure. – Douglas Adams

The trouble with us in America isn’t that the poetry of life has turned to prose, but that it has turned to advertising copy. – Louis Kronenberger

Advertising is the principal reason why the business person has come to inherit the earth. – James R. Adams

Advertising is the very essence of democracy. – Bruce Barton

Watteau is no less an artist for having painted a fascia board while Sainsburys is no less effective a business for producing advertisements which entertain and educate instead of condescending and exploiting. – Stephen Bayley

Telling lies does not work in advertising. – Tim Bell

Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general proposal – John Berger

In advertising, not to be different is virtual suicide. – William Bernbach

We read advertisements to discover and enlarge our desires. We are always ready — even eager — to discover, from the announcement of a new product, what we have all along wanted without really knowing it. – Daniel J. Boorstin

If you are writing about baloney, dont try and make it Cornish hen, because thats the worst kind of baloney there is. Just make it darn good baloney. – Leo Burnett

Ive learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one. – Leo Burnett

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. – Leo Burnett

It is pretty obvious that the debasement of the human mind caused by a constant flow of fraudulent advertising is no trivial thing. There is more than one way to conquer a country. – Raymond Chandler