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Quote by Leo Burnett
If you are writing about baloney, dont try and make it Cornish hen

If you are writing about baloney, dont try and make it Cornish hen, because thats the worst kind of baloney there is. Just make it darn good baloney. – Leo Burnett

Other quotes by Leo Burnett

I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think. – Leo Burnett

Category:
respect
Author
Leo Burnett
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Ive learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one. – Leo Burnett

Category:
Advertising
Author
Leo Burnett
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If you dont get noticed, you dont have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks. – Leo Burnett

Category:
Art
Author
Leo Burnett
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Other Quotes from
Advertising
category

Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. – David Ogilvy

Category:
Advertising

Advertising is the principal reason why the business person has come to inherit the earth. – James R. Adams

Category:
Advertising

First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII — and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we’ve realized it’s a brochure. – Douglas Adams

Category:
Advertising

I have… had a disturbing dream in which I break through a cave wall near Nag Hammadi and discover urns full of ancient Coptic scrolls. As I unfurl the first scroll, a subscription card to some Gnostic exercise magazine flutters out. – Colin McEnroe

Category:
Advertising

Random Quotes

Let us a little permit Nature to take her own way; she better understands her own Affairs than we. – Michel de Montaigne, “Of Experience,” translated from French by Charles Cotton

Category:
Health

Programming is similar to a game of golf. The point is not getting the ball in the hole but how many strokes it takes. – Harlan Mills

Category:
Programming

Pure truth cannot be assimilated by the crowd it must be communicated by contagion. – Henri Frederic Amiel

Category:
communication

Diplomats are just as essential to starting a war as soldiers are for finishing it… You take diplomacy out of war, and the thing would fall flat in a week. – Will Rogers

Category:
War