Quote by Leo Burnett
If you are writing about baloney, dont try and make it Cornish hen

If you are writing about baloney, dont try and make it Cornish hen, because thats the worst kind of baloney there is. Just make it darn good baloney. – Leo Burnett

Other quotes by Leo Burnett

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business. – Leo Burnett

Category:
best
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The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its product cannot be turned out on an assembly line. – Leo Burnett

Category:
Dreams
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I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think. – Leo Burnett

Category:
respect
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Other Quotes from
Advertising
category

First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII — and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we’ve realized it’s a brochure. – Douglas Adams

Category:
Advertising

Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general proposal – John Berger

Category:
Advertising

We read advertisements to discover and enlarge our desires. We are always ready — even eager — to discover, from the announcement of a new product, what we have all along wanted without really knowing it. – Daniel J. Boorstin

Category:
Advertising

It is our job to make women unhappy with what they have. – B. Earl Puckett, quoted in Stephen Donadio, The New York Public Library: Book of

Category:
Advertising

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Category:
Medical

Until the men of action clear out the talkers we who have social consciences are at the mercy of those who have none. – George Bernard Shaw

Category:
Men

Growing up with three older brothers and being the youngest and the only girl, my mom always made me tough. Shes taught me over the years how to be a strong, independent woman, how to carry yourself in a positive way and anything that my brothers can do, I can do. – Diana Lopez

Category:
mom

From all this it follows what the general character of the problem of the development of a body of scientific knowledge is, in so far as it depends on elements internal to science itself. – Talcott Parsons

Category:
Knowledge