We read advertisements to discover and enlarge our desires. We are

We read advertisements to discover and enlarge our desires. We are always ready — even eager — to discover, from the announcement of a new product, what we have all along wanted without really knowing it. – Daniel J. Boorstin

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Other Quotes from
Advertising
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The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker

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Telling lies does not work in advertising. – Tim Bell

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Now that Im a client, I understand what a jerk I was. – Jay Chiat

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Sanely applied advertising could remake the world. – Stuart Chase

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