Quote by Leo Burnett
Make it simple. Make it memorable. Make it inviting to look at. Ma

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. – Leo Burnett

Other quotes by Leo Burnett

Ive learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one. – Leo Burnett

Category:
Advertising
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Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business. – Leo Burnett

Category:
best
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If you are writing about baloney, dont try and make it Cornish hen, because thats the worst kind of baloney there is. Just make it darn good baloney. – Leo Burnett

Category:
Advertising
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Other Quotes from
Advertising
category

Advertising is an environmental striptease for a world of abundance. – Marshall McLuhan, introduction to Wilson Bryan Key, Subliminal Seduction: Ad Med

Category:
Advertising

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker

Category:
Advertising

You start losing a client the moment you get it. – Jay Chiat

Category:
Advertising

I have… had a disturbing dream in which I break through a cave wall near Nag Hammadi and discover urns full of ancient Coptic scrolls. As I unfurl the first scroll, a subscription card to some Gnostic exercise magazine flutters out. – Colin McEnroe

Category:
Advertising

Random Quotes

Happiness is a hard master, particularly other peoples happiness. – Aldous Huxley

Category:
Happiness

America is still mostly xenophobic and racist. Thats the nature of America, I think. – Jerry Garcia

Category:
Nature

It wasnt being an alcoholic – it was going wild. It happened when I got famous. It was like having my teens in my early thirties: blotting out your life, not having to think about anything. – Julie Walters

Category:
famous

Change will not come if we wait for some other person or some other time. We are the ones weve been waiting for. We are the change that we seek. – Barack Obama

Category:
Change