William Bernbach's Quote - Advertising is fundamentally persuasion and persuasion happens to

Quote by William Bernbach

Advertising is fundamentally persuasion and persuasion happens to

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. – William Bernbach

Other quotes by William Bernbach

An idea can turn to dust or magic, depending on the talent that rubs against it. – William Bernbach

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William Bernbach

In advertising, not to be different is virtual suicide. – William Bernbach

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William Bernbach

The most powerful element in advertising is the truth. – William Bernbach

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William Bernbach

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Art

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Land really is the best art. – Andy Warhol

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Some painters transform the sun into a yellow spot, others transform a yellow spot into the sun. – Pablo Picasso

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Rule of art: Cant kills creativity! – Camille Paglia

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Surely nothing has to listen to so many stupid remarks as a painting in a museum. – Edmond & Jules de Goncourt

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