Quote by William Bernbach
Advertising is fundamentally persuasion and persuasion happens to

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. – William Bernbach

Other quotes by William Bernbach
Other Quotes from
Art
category

Ive never really had a hobby, unless you count art, which the IRS once told me I had to declare as a hobby since I hadnt made money with it. – Laurie Anderson

Category:
Art

Any artist should be grateful for a na?ve grace which puts him beyond the need to reason elaborately. – Saul Bellow

Category:
Art

Art is the concrete representation of our most subtle feelings. – Agnes Martin

Category:
Art

If only life could be a little more tender and art a little more robust. – Alan Rickman

Category:
Art

Random Quotes

I created the Womens Federation for World Peace in order to restore all that woman originally lost. You American women dont need a man in the position of grandfather, parents, husband, elder or younger brother. You only need the true Adam. – Sun Myung Moon

Category:
Peace

Great work is done by people who are not afraid to be great. – Fernando Flores

Category:
Fear

I think things are funny when the character is taking it totally seriously. – Rachel Weisz

Category:
funny

It is very reasonable to worry about the harm done by organized religion, and to prefer looser and more private arrangements. – Mary Douglas

Category:
Religion