Quote by William Bernbach
Advertising is fundamentally persuasion and persuasion happens to

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. – William Bernbach

Other quotes by William Bernbach
Other Quotes from
Art
category

Poetry is emotion put into measure. The emotion must come by nature, but the measure can be acquired by art. – Thomas Hardy

Category:
Art

Love of beauty is taste. The creation of beauty is art. – Ralph Waldo Emerson

Category:
Art

Not everybody trusts paintings but people believe photographs. – Ansel Adams

Category:
Art

You have to master not only the art of listening to your head, you must also master listening to your heart and listening to your gut. – Carly Fiorina

Category:
Art

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