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Quote by William Bernbach
Advertising is fundamentally persuasion and persuasion happens to

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. – William Bernbach

Other quotes by William Bernbach
Other Quotes from
Art
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After a few months in my parents basement, I took an apartment near the state university, where I discovered both crystal methamphetamine and conceptual art. Either one of these things are dangerous, but in combination they have the potential to destroy entire civilizations. – David Sedaris

Category:
Art

Of course art world ethics are important. But museums are no purer than any other institution or business. Academics arent necessarily more high-minded than gallerists. – Jerry Saltz

Category:
Art

Trifles make perfection, and perfection is no trifle. – Michelangelo

Category:
Art

Art… does not take kindly to facts, is helpless to grapple with theories, and is killed outright by a sermon. – Agnes Repplier, Points of View, 1891

Category:
Art

Random Quotes

The American way was for commerce, personal relationships, and religion to be voluntary. No one was forced to participate in something he didnt want. – Harry Browne

Category:
Religion

My background was computer science and business school, so eventually I worked my way up where I was running product groups – development, testing, marketing, user education. – Melinda Gates

Category:
Education

People are ready to say, Yes, we are ready for single-payer health insurance. We are the only industrialized country in the world that does not have national health insurance. We are the richest in wealth and the poorest in health of all the industrial nations. – Studs Terkel

Category:
Health

In regards to The Haunting, people compared it to the old movie, which is unfair. We didnt have the rights to the movie. I couldnt duplicate a single thing because that would have been legal infringement. – Jan de Bont

Category:
legal