Quote by William Bernbach
Advertising is fundamentally persuasion and persuasion happens to

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. – William Bernbach

Other quotes by William Bernbach
Other Quotes from
Art
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Art is the most intense mode of individualism that the world has known. – Oscar Wilde

Category:
Art

Since obscenity is the truth of our passion today, it is the only stuff of art – or almost the only stuff. – David Herbert Lawrence

Category:
Art

Only through art can we emerge from ourselves and know what another person sees. – Marcel Proust

Category:
Art

Love of beauty is taste. The creation of beauty is art. – Ralph Waldo Emerson

Category:
Art

Random Quotes

Wandering seemed no more than the happiness of an anxious man. – Albert Camus

Category:
Miscellaneous

Death, the final, triumphant lover. – Bela Lugosi

Category:
Death

The angels are so enamoured of the language that is spoken in heaven, that they will not distort their lips with the hissing and unmusical dialects of men, but speak their own, whether there be any who understand it or not. – Ralph Waldo Emerson

Category:
Angels

It is the spirit of the age to believe that any fact, no matter how suspect, is superior to any imaginative exercise, no matter how true. – Gore Vidal

Category:
Age