Its a funny show. The characters are surprisingly likable, given how ugly they are. Weve got this huge cast of characters that we can move around. And over the last few seasons, weve explored some of the secondary characters personal lives a bit more. – Matt Groening
Our solution on The Simpsons is to do jokes that people who have an education, or some frame of reference, can get. And for the ones who dont, it doesnt matter, because we have Homer banging his head and saying, Doh! – Matt Groening