Advertisers are not thinking radically enough – they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain havent been activated before. These new experiences bring new capabilities to the brain. – Jaron Lanier
Were losing track of the vastness of the potential for computer science. We really have to revive the beautiful intellectual joy of it, as opposed to the business potential. – Jaron Lanier
Ive always felt that the human-centered approach to computer science leads to more interesting, more exotic, more wild, and more heroic adventures than the machine-supremacy approach, where information is the highest goal. – Jaron Lanier
If theres any object in human experience thats a precedent for what a computer should be like, its a musical instrument: a device where you can explore a huge range of possibilities through an interface that connects your mind and your body, allowing you to be emotionally authentic and expressive. – Jaron Lanier