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Quote by Jaron Lanier
Advertisers are not thinking radically enough - they look for tech

Advertisers are not thinking radically enough – they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain havent been activated before. These new experiences bring new capabilities to the brain. – Jaron Lanier

Other quotes by Jaron Lanier

I think complexity is mostly sort of crummy stuff that is there because its too expensive to change the interface. – Jaron Lanier

Category:
Technology
Author
Jaron Lanier
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It is impossible to work in information technology without also engaging in social engineering. – Jaron Lanier

Category:
Technology
Author
Jaron Lanier
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Other Quotes from
Technology
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In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. Its the modern equivalent of having the best site on the high street, except the location is in the mind. – Maurice Saatchi

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Our technological powers increase, but the side effects and potential hazards also escalate. – Alvin Toffler

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Life is about family and technology. – Mark Goddard

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Technology is neutral: It convicts and finds innocents. We must make it a regularized part of the system, giving defendants access to DNA testing and evidence whenever it might be relevant. – Eliot Spitzer

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Technology

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