And there is no question but that you can't sustain a mood, a dram

And there is no question but that you can’t sustain a mood, a dramatic mood of any particular kind, when at the end of the climactic moment of the scene, out come a couple of dancing rabbits with toilet paper. – Rod Serling, quoted in Teaching Literature to Adolescents: Plays by Alan B. Howe

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Advertising is the art of making whole lies out of half truths. – Edgar A. Shoaff

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History will see advertising “as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.” – Malcolm Muggeridge, quoted in Eric Clark, The Want Makers: Inside the World of A

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The more facts you tell, the more you sell. An advertisements chance for success invariably increases as the number of pertinent merchandise facts included in the ad increases. – Dr. Charles Edwards

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I have… had a disturbing dream in which I break through a cave wall near Nag Hammadi and discover urns full of ancient Coptic scrolls. As I unfurl the first scroll, a subscription card to some Gnostic exercise magazine flutters out. – Colin McEnroe

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