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Quote by David Ogilvy
Never write an advertisement which you wouldn't want your family t

Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. – David Ogilvy

Other quotes by David Ogilvy

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Category:
Experience
Author
David Ogilvy
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Other Quotes from
Advertising
category

Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises and by eloquence sometimes sublime and sometimes pathetick. – Samuel Johnson

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Advertising

We read advertisements to discover and enlarge our desires. We are always ready — even eager — to discover, from the announcement of a new product, what we have all along wanted without really knowing it. – Daniel J. Boorstin

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Advertising

My real talent was for losing clients. – Jay Chiat

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Advertising

You can tell the ideals of a nation by its advertisements. – Norman Douglas, South Wind

Category:
Advertising

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