Quote by Bill Cosby
The very first law in advertising is to avoid the concrete promise

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. – Bill Cosby

Other quotes by Bill Cosby

You can turn painful situations around through laughter. If you can find humor in anything, even poverty, you can survive it. – Bill Cosby

Category:
Humor
Read Quote
Other Quotes from
Advertising
category

Our society’s values are being corrupted by advertising’s insistence on the equation: Youth equals popularity, popularity equals success, success equals happiness. – John Fisher, The Plot to Make You Buy, 1968

Category:
Advertising

We read advertisements to discover and enlarge our desires. We are always ready — even eager — to discover, from the announcement of a new product, what we have all along wanted without really knowing it. – Daniel J. Boorstin

Category:
Advertising

The trouble with us in America isn’t that the poetry of life has turned to prose, but that it has turned to advertising copy. – Louis Kronenberger

Category:
Advertising

Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises and by eloquence sometimes sublime and sometimes pathetick. – Samuel Johnson

Category:
Advertising

Random Quotes

Its a funny thing, the less people have to live for, the less nerve they have to risk losing nothing. – Zora Neale Hurston

Category:
funny

There are a million ways to lose a work day, but not even a single way to get one back. – Tom DeMarco and Timothy Lister

Category:
Carpe Diem

I said it was my feeling that the American people would struggle for peace, and that has since been underscored by the President of these United States. – Paul Robeson

Category:
Peace

If you can look at a dog and not feel vicarious excitement and affection, you must be a cat. – Carrie Latet

Category:
Dogs