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Quote by Bill Cosby
The very first law in advertising is to avoid the concrete promise

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. – Bill Cosby

Other quotes by Bill Cosby

Civilization had too many rules for me, so I did my best to rewrite them. – Bill Cosby

Category:
best
Author
Bill Cosby
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Every success story has a parent who says, over my dead body. Every success story has an old person who walks up to you and says, when youre acting the fool, you know I worry about you sometimes. – Bill Cosby

Category:
Success
Author
Bill Cosby
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Other Quotes from
Advertising
category

Ive learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one. – Leo Burnett

Category:
Advertising

With no ads, who would pay for the media? The good fairy? – Samuel Thurm

Category:
Advertising

In advertising, not to be different is virtual suicide. – William Bernbach

Category:
Advertising

First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII — and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we’ve realized it’s a brochure. – Douglas Adams

Category:
Advertising

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Once youve wrestled, everything else in life is easy. – Dan Gable

Category:
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Repose and cheerfulness are the badge of the gentleman — repose in energy. – Ralph Waldo Emerson

Category:
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It is the spirit and not the form of law that keeps justice alive. – Earl Warren

Category:
Justice & Law

I began the study of medicine, impelled by a desire for knowledge of facts and of man. The resolution to do disciplined work tied me to both laboratory and clinic for a long time to come. – Karl Jaspers

Category:
Knowledge