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Quote by Bill Cosby
The very first law in advertising is to avoid the concrete promise

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. – Bill Cosby

Other quotes by Bill Cosby

Women dont want to hear what you think. Women want to hear what they think – in a deeper voice. – Bill Cosby

Category:
Women
Author
Bill Cosby
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Men and women belong to different species and communications between them is still in its infancy. – Bill Cosby

Category:
Men
Author
Bill Cosby
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Other Quotes from
Advertising
category

What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public. – Vilhjalmur Stefansson, 1964

Category:
Advertising

Now that Im a client, I understand what a jerk I was. – Jay Chiat

Category:
Advertising

The more facts you tell, the more you sell. An advertisements chance for success invariably increases as the number of pertinent merchandise facts included in the ad increases. – Dr. Charles Edwards

Category:
Advertising

Advertising is a bit like playing make-believe. – Hartman Jule

Category:
Advertising

Random Quotes

I wonder if “an” ever occurs before “haughty” except in a quotation, or whether you can make anything sound like a quotation by adding a word like “goeth”? – Gary Saul Morson, The Words of Others: From Quotations to Culture, 2011

Category:
Quotations

We often forgive those who bore us, but never those whom we bore. – Francois, Duc de La Rochefoucauld, Maxims

Category:
Bores

Speak little and well if you wish to be esteemed a person of merit. – Proverb

Category:
Worth

Faith consists in being vitally concerned with that ultimate reality to which I give the symbolical name of God. Whoever reflects earnestly on the meaning of life is on the verge of an act of faith. – Paul Tillich

Category:
Faith