There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second. – Jeff Bezos
Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital. – Jeff Bezos
I strongly believe that missionaries make better products. They care more. For a missionary, its not just about the business. There has to be a business, and the business has to make sense, but thats not why you do it. You do it because you have something meaningful that motivates you. – Jeff Bezos
We see our customers as invited guests to a party, and we are the hosts. Its our job every day to make every important aspect of the customer experience a little bit better. – Jeff Bezos