The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times. – Marshall McLuhan
Mass transportation is doomed to failure in North America because a persons car is the only place where he can be alone and think. – Marshall McLuhan
Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior. – Marshall McLuhan
The medium is the message. This is merely to say that the personal and social consequences of any medium – that is, of any extension of ourselves – result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology. – Marshall McLuhan