The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account. – David Ogilvy
The best ideas come as jokes. Make your thinking as funny as possible. – David Ogilvy
The advertisers who believe in the selling power of jingles have never had to sell anything. – David Ogilvy
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive. – David Ogilvy
Its interesting now that basically a CG set is the same cost as a real set. So like if youre going to build a CG house in the suburbs, it costs you $200,000. And if you were going to build it in a computer, itll cost you $200,000. Its the same… the relationship is exactly the same. – Zack Snyder