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Quote by David Ogilvy
The relationship between a manufacturer and his advertising agency

The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account. – David Ogilvy

Other quotes by David Ogilvy

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Category:
Experience
Author
David Ogilvy
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Good copy cant be written with tongue in cheek, written just for a living. Youve got to believe in the product. – David Ogilvy

Category:
good
Author
David Ogilvy
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Other Quotes from
relationship
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This is the most intimate relationship between literature and its readers: they treat the text as a part of themselves, as a possession. – Ryszard Kapuscinski

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On several occasions, I discussed with Bill Clinton the subject of inquiries by the media about our relationship. He told me to continue to deny our relationship, that if we would stick together, everything would be okay. – Gennifer Flowers

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I still like the relationship part of any story. You dont want your character to figure everything out and then at the end of the day, go home and eat soup from a can by herself. – Lisa Gardner

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When I meet the right girl Ill definitely have no hesitations to a relationship. – Lee DeWyze

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And the whole world, the whole world that believes in freedom, whether youre talking about personal freedom, economic freedom, religious freedom, they look to the United States for leadership and youre part of that leadership. – Don Nickles

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