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Quote by David Ogilvy
Can advertising foist an inferior product on the consumer? Bitter

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Other quotes by David Ogilvy

In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. – David Ogilvy

Category:
Business
Author
David Ogilvy
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Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom. – David Ogilvy

Category:
Freedom
Author
David Ogilvy
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Experience
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With a lot of films, people are sitting on the outside looking in, but I want the audience to get a bit more intimately involved with whats going on, so that they maybe can experience it a little bit more intensely. – Andrea Arnold

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I think generally Im kind of interested in subjective experience, what goes on inside someones head, that being all they really know of the world. – Charlie Kaufman

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There are more people than you think who want to have a challenging experience, in which they are obliged to reflect about the past. – Umberto Eco

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The wisdom and experience of older people is a resource of inestimable worth. Recognizing and treasuring the contributions of older people is essential to the long-term flourishing of any society. – Daisaku Ikeda

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Born to golf. Forced to work. – Saying

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You are remembered for the rules you break. – General Douglas MacArthur

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It may happen sometimes that a long debate becomes the cause of a longer friendship. Commonly, those who dispute with one another at last agree. – Elbert Hubbard

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Nothing is more dangerous than an idea, when it is the only idea we have. – Henri Alban-Fournier

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