Quote by David Ogilvy
Can advertising foist an inferior product on the consumer? Bitter

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Other quotes by David Ogilvy

Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera. – David Ogilvy

Category:
Business
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Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom. – David Ogilvy

Category:
Freedom
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Other Quotes from
Experience
category

Thats not to say that womens priorities are better than mens. Rather, when women are empowered, when they can speak from the experience of their own lives, they often address different, previously neglected issues. And families and whole communities benefit. – Dee Dee Myers

Category:
Experience

Its always an interesting experience for a politician to be heard in silence, I have to say. – Theresa May

Category:
Experience

Women always excel men in that sort of wisdom which comes from experience. To be a woman is in itself a terrible experience. – H. L. Mencken

Category:
Experience

Life is the art of drawing without an eraser. – John Gardner

Category:
Experience

Random Quotes

Like most people I can be lazy, so its nice to have a goal or deadline or reason to work out. I feel better when I get to exercise, or when Im outdoors. I like to hike, swim and run, and I love to play soccer. – Viggo Mortensen

Category:
fitness

Well, when youre the youngest of five, parents kind of lose interest more and more through the children. I think my eldest brother was under loads of pressure to do something amazing with his life, but by the time I came around they were like, Well, lets hope he doesnt kill a guy. – Chris ODowd

Category:
amazing

My Christmas present to myself each year is to see how much air travel can open up the world and take me to places as far from sheltered California and Japan as possible. – Pico Iyer

Category:
Travel

Ive felt that if you dwell too much on your errors, youre dealing in the negativity of things. I dont like that. Id rather work on the positive reinforcement, the things I did well. – Hale Irwin

Category:
positive