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Quote by David Ogilvy
Can advertising foist an inferior product on the consumer? Bitter

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Other quotes by David Ogilvy

Good copy cant be written with tongue in cheek, written just for a living. Youve got to believe in the product. – David Ogilvy

Category:
good
Author
David Ogilvy
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The advertisers who believe in the selling power of jingles have never had to sell anything. – David Ogilvy

Category:
power
Author
David Ogilvy
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The secret of long life is double careers. One to about age sixty, then another for the next thirty years. – David Ogilvy

Category:
Age
Author
David Ogilvy
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Other Quotes from
Experience
category

The most important American addition to the World Experience was the simple surprising fact of America. We have helped prepare mankind for all its later surprises. – Daniel J. Boorstin

Category:
Experience

Memory is not an instrument for exploring the past but its theatre. It is the medium of past experience, as the ground is the medium in which dead cities lie interred. – Walter Benjamin

Category:
Experience

When you have really exhausted an experience you always reverence and love it. – Albert Camus

Category:
Experience

It is often difficult to watch yourself onscreen, especially 60-feet high. As an actor, it is an uncomfortable experience. – Chris Hemsworth

Category:
Experience

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The only other time I can recall my dad getting upset at me was when I missed a hockey practice. My parents were away, so my buddy and I decided to skip it. I never told my dad about it, but he found out from the coach. – Mike Weir

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dad

I cant sing but I can understand wanting to keep a balance, trying to pursue dreams, while creating a stable environment for my children. – Gabrielle Reece

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Health is the thing that makes you feel that now is the best time of the year. – Franklin P. Adams

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Moral courage is higher and a rarer virtue than physical courage. – William Slim

Category:
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