It is a myth that art has to be sold. It is not like stocking a grocery store where people fill a pushcart. Art is a product that has no apparent need. The salesperson builds the need in the mind of the buyer. – Jack White
I keep guitars that are, you know, the necks a little bit bent and its a little bit out of tune. I want to work and battle it and conquer it and make it express whatever attitude I have at that moment. I want it to be a struggle. – Jack White
A lot of people in the media, and some everyday people, really arent in search of the truth. Theyre in search of something worse than that. Money, yeah. I think the medias the kind of a thing where the truth doesnt win, because its no fun. The truths no fun. – Jack White
When you put something out there into the world, theres all these words you dont want to hear, that you hope people dont say. I dont like anything that starts with re – like retro, reinvent, recreate – I hate that. Its always like living in the past – copying, emulating. – Jack White