Myth is neither a lie nor a confession: it is an inflexion. – Roland Barthes
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To dope the racer is as criminal, as sacrilegious, as trying to imitate God; it is stealing from God the privilege of the spark. – Roland Barthes
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All official institutions of language are repeating machines: school, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words: the stereotype is a political fact, the major figure of ideology. – Roland Barthes
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