Quote by Peter Drucker
The aim of marketing is to know and understand the customer so wel

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker

Other quotes by Peter Drucker

We now accept the fact that learning is a lifelong process of keeping abreast of change. And the most pressing task is to teach people how to learn. – Peter Drucker

Category:
Change
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Other Quotes from
Advertising
category

Telling lies does not work in advertising. – Tim Bell

Category:
Advertising

Our society’s values are being corrupted by advertising’s insistence on the equation: Youth equals popularity, popularity equals success, success equals happiness. – John Fisher, The Plot to Make You Buy, 1968

Category:
Advertising

Advertising is the art of making whole lies out of half truths. – Edgar A. Shoaff

Category:
Advertising

The more facts you tell, the more you sell. An advertisements chance for success invariably increases as the number of pertinent merchandise facts included in the ad increases. – Dr. Charles Edwards

Category:
Advertising

Random Quotes

Culture: the cry of men in face of their destiny. – Albert Camus

Category:
Men

In the Middle Ages, they had guillotines, stretch racks, whips and chains. Nowadays, we have a much more effective torture device called the bathroom scale. – Stephen Phillips

Category:
Dieting

My greatest fear is disappointing the reader, so each book has to be better than the one before. – Anthony Horowitz

Category:
Fear

Weve uncovered some embarrassing ancestors in the not-too-distant past. Some horse thieves, and some people killed on Saturday nights. One of my relatives, unfortunately, was even in the newspaper business. – Jimmy Carter

Category:
Media