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Quote by Peter Drucker
The aim of marketing is to know and understand the customer so wel

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker

Other quotes by Peter Drucker

No institution can possibly survive if it needs geniuses or supermen to manage it. It must be organized in such a way as to be able to get along under a leadership composed of average human beings. – Peter Drucker

Category:
Leadership
Author
Peter Drucker
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Other Quotes from
Advertising
category

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. – Bill Cosby

Category:
Advertising

Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises and by eloquence sometimes sublime and sometimes pathetick. – Samuel Johnson

Category:
Advertising

Advertising is the art of making whole lies out of half truths. – Edgar A. Shoaff

Category:
Advertising

And there is no question but that you can’t sustain a mood, a dramatic mood of any particular kind, when at the end of the climactic moment of the scene, out come a couple of dancing rabbits with toilet paper. – Rod Serling, quoted in Teaching Literature to Adolescents: Plays by Alan B. Howe

Category:
Advertising

Random Quotes

If you do not agree with the prevalent point of view, be ready to explain why. – Martin H. Fischer (1879–1962)

Category:
Conformity

It is not history which uses men as a means of achieving – as if it were an individual person – its own ends. History is nothing but the activity of men in pursuit of their ends. – Karl Marx

Category:
History

To banish cares, scare away sorrow and soothe pain is the business of the poet and singer. – Bodenstedt

Category:
Pain

I bless God for this retirement: I never was more thankful for any thing than I have been of late for the necessity I am under of self-denial in many respects. – David Brainerd

Category:
thankful