Good copy cant be written with tongue in cheek, written just for a living. Youve got to believe in the product. – David Ogilvy
The secret of long life is double careers. One to about age sixty, then another for the next thirty years. – David Ogilvy
I do not regard advertising as entertainment or an art form, but as a medium of information. – David Ogilvy
The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account. – David Ogilvy