Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business. – Leo Burnett
I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think. – Leo Burnett
If you are writing about baloney, dont try and make it Cornish hen, because thats the worst kind of baloney there is. Just make it darn good baloney. – Leo Burnett
To waste, to destroy our natural resources, to skin and exhaust the land instead of using it so as to increase its usefulness, will result in undermining in the days of our children the very prosperity which we ought by right to hand down to them amplified and developed. – Theodore Roosevelt, seventh annual message, 3 December 1907