A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets. – Steve Jobs
Its not the tools that you have faith in – tools are just tools. They work, or they dont work. Its people you have faith in or not. Yeah, sure, Im still optimistic I mean, I get pessimistic sometimes but not for long. – Steve Jobs
The most compelling reason for most people to buy a computer for the home will be to link it to a nationwide communications network. Were just in the beginning stages of what will be a truly remarkable breakthrough for most people – as remarkable as the telephone. – Steve Jobs
When youre young, you look at television and think, theres a conspiracy. The networks have conspired to dumb us down. But when you get a little older, you realize thats not true. The networks are in business to give people exactly what they want. – Steve Jobs