Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart. – Steve Jobs
You cant just ask customers what they want and then try to give that to them. By the time you get it built, theyll want something new. – Steve Jobs
We made the buttons on the screen look so good youll want to lick them. – Steve Jobs
Microsoft has had two goals in the last 10 years. One was to copy the Mac, and the other was to copy Lotus success in the spreadsheet – basically, the applications business. And over the course of the last 10 years, Microsoft accomplished both of those goals. And now they are completely lost. – Steve Jobs