Technology is nothing. Whats important is that you have a faith in people, that theyre basically good and smart, and if you give them tools, theyll do wonderful things with them. – Steve Jobs
It is piracy, not overt online music stores, which is our main competitor. – Steve Jobs
Our DNA is as a consumer company – for that individual customer whos voting thumbs up or thumbs down. Thats who we think about. And we think that our job is to take responsibility for the complete user experience. And if its not up to par, its our fault, plain and simply. – Steve Jobs
A lot of people in our industry havent had very diverse experiences. So they dont have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader ones understanding of the human experience, the better design we will have. – Steve Jobs