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Quote by Maurice Saatchi
Advertising must respect the intelligence of its audience and if i

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed. – Maurice Saatchi

Other quotes by Maurice Saatchi

In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. Its the modern equivalent of having the best site on the high street, except the location is in the mind. – Maurice Saatchi

Category:
Technology
Author
Maurice Saatchi
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Other Quotes from
Intelligence
category

Ive always felt that a persons intelligence is directly reflected by the number of conflicting points of view he can entertain simultaneously on the same topic. – Abigail Adams

Category:
Intelligence

One is to ensure that the war fighters and the intelligence analysts get the information that they need when they need it, in a format thats useful to them. – Stephen Cambone

Category:
Intelligence

Of course I believe in aliens. I think its very egocentric to think that theres nothing else with intelligence in the whole universe. – Lizzie Brochere

Category:
Intelligence

I was an intelligence officer, not a policy-maker. – Cofer Black

Category:
Intelligence

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Maybe part of loving is learning to let go. – From the television show The Wonder Years

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Forgiveness is not always easy. At times, it feels more painful than the wound we suffered, to forgive the one that inflicted it. And yet, there is no peace without forgiveness. – Marianne Williamson

Category:
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Happiness is an attitude. We either make ourselves miserable, or happy and strong. The amount of work is the same. – Francesca Reigler

Category:
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When there is state there can be no freedom, but when there is freedom there will be no state. – Vladimir Lenin

Category:
Freedom