Quote by Maurice Saatchi
Advertising must respect the intelligence of its audience and if i

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed. – Maurice Saatchi

Other quotes by Maurice Saatchi

In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. Its the modern equivalent of having the best site on the high street, except the location is in the mind. – Maurice Saatchi

Category:
Technology
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Other Quotes from
Intelligence
category

Mr. Speaker, we are a blessed Nation. We have not suffered another attack on our soil since September 11, and we are grateful. We have killed or captured dozens of members of al Qaeda and the Taliban. Our military and intelligence forces are working both hard and smart. – Marsha Blackburn

Category:
Intelligence

The doctrine of human equality reposes on this: that there is no man really clever who has not found that he is stupid. – G. K. Chesterton

Category:
Intelligence

It is impossible to underrate human intelligence – beginning with ones own. – Henry Adams

Category:
Intelligence

If the presence of electricity can be made visible in any part of the circuit, I see no reason why intelligence may not be transmitted instantaneously by electricity. – Samuel Morse

Category:
Intelligence

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With the brush we merely tint, while the imagination alone produces colour. – Theodore Gericault

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Personality is the most important thing to an actresss success. – Mae West

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There was no respect for youth when I was young, and now that I am old, there is no respect for age — I missed it coming and going. – J.B. Priestly

Category:
Age

Choose your friends with caution plan your future with purpose, and frame your life with faith. – Thomas S. Monson

Category:
Faith