Quote by Maurice Saatchi
Advertising must respect the intelligence of its audience and if i

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed. – Maurice Saatchi

Other quotes by Maurice Saatchi

In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. Its the modern equivalent of having the best site on the high street, except the location is in the mind. – Maurice Saatchi

Category:
Technology
Read Quote
Other Quotes from
Intelligence
category

I want to exude strength and intelligence. – Portia de Rossi

Category:
Intelligence

Like many intellectuals, he was incapable of saying a simple thing in a simple way. – Marcel Proust

Category:
Intelligence

The universe is an intelligence test. – Timothy Leary

Category:
Intelligence

Information is not knowledge. – Albert Einstein

Category:
Intelligence

Random Quotes

Truly, that reason upon which we plume ourselves, though it may answer for little things, yet for great decisions is hardly surer than a toss-up. – Charles Sanders Peirce

Category:
Logic

Be good. Do good. The devil wields no power over a good man. – Harry Segall

Category:
power

Beauty, of course, is the most important requirement and the paramount asset of the applicant. – Florenz Ziegfeld

Category:
Beauty

Also, my mom and family are very important to me and I know that this is not expected. – Christina Milian

Category:
Family