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What is the difference between unethical and ethical advertising?

What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public. – Vilhjalmur Stefansson, 1964

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As advertising blather becomes the nation’s normal idiom, language becomes printed noise. – George Will, quoted in Stephen Donadio, The New York Public Library: Book of Twe

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