Social technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest in their well being. – Simon Mainwaring
The most impactful way consumers can assert their power is to become mindful shoppers, giving their dollars only to socially responsible companies. In todays world of social media and smart phones, this is easy to do. – Simon Mainwaring
In the coming years, if not sooner, social media will become a powerful tool that consumers will aggressively use to influence business attitudes and force companies into greater social responsibility – and, I suggest, move us towards a more sustainable practice of capitalism. – Simon Mainwaring
Many corporate leaders and employees have the right intentions, but it can be overwhelming when you consider how everything is affected from leadership styles, to organizational structure, to employee engagement, to customer service an marketplace. – Simon Mainwaring