The question remains: which brands will commit to creating a private sector pillar of social change, and which will become casualties of their own outdated thinking? – Simon Mainwaring
As more people use social media to tell the story of the future, the wants and needs of more people will be reflected. – Simon Mainwaring
How much do you as a consumer value a positive experience with a brand or its customer service department? How willing are you to share that with your friends? How inclined are you to let that person know that youre interaction with them was positive? – Simon Mainwaring
Not since the digital revolution in the early 90s has technology placed such a comprehensive burden on business, employees and individuals to reinvent their business plans, services and products, and themselves to keep pace with the changing marketplace. – Simon Mainwaring