The simplest way to customize is to phone members of the audience in advance and ask them what they expect from your session and why they expect it. Then use their quotes throughout your presentation. – Alan Pease
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The apothegm is the most portable form of Truth…. It is thus that the proverb answers where the sermon fails, as a well-charged pistol will do more execution than a whole barrel of gunpowder idly expended in the air. – William Gilmore Simms, Egeria: Or, Voices of Thought and Counsel for the Woods a
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