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Quote by Philip Crosby
The audience only pays attention as long as you know where you are

The audience only pays attention as long as you know where you are going. – Philip Crosby

Other quotes by Philip Crosby
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No one can remember more than three points. – Philip Crosby

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It takes one hour of preparation for each minute of presentation time. – Wayne Burgraff

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A theme is a memory aid, it helps you through the presentation just as it also provides the thread of continuity for your audience. – Dave Carey

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The simplest way to customize is to phone members of the audience in advance and ask them what they expect from your session and why they expect it. Then use their quotes throughout your presentation. – Alan Pease

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