The keys to brand success are self-definition, transparency, authenticity and accountability. – Simon Mainwaring
More and more companies are reaching out to their suppliers and contractors to work jointly on issues of sustainability, environmental responsibility, ethics, and compliance. – Simon Mainwaring
Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes its good to put the paddle down and just let the canoe glide. – Simon Mainwaring
Through their own actions, customers can hold companies responsible to higher standards of social responsibility. Through collective action, they can leverage their dollars to combat the force of those investors who myopically pursue profits at the expense of the rest of society. – Simon Mainwaring