The keys to brand success are self-definition, transparency, authenticity and accountability. – Simon Mainwaring
Social technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest in their well being. – Simon Mainwaring
More than ever before, consumers have the ability to unify their voices and coalesce their buying power to influence corporate behaviors. – Simon Mainwaring
The private sector must play a role in ensuring the prosperity and health of the people who comprise its market. It is time for the private sector to become a proactive partner contributing to the efforts of governments and philanthropies. – Simon Mainwaring
As surely as you are a living man, so surely did that spectral anatomy visit my room again last night, grin in my face, and walk away with my trousers: nor was I able to spring from my bed, or break the chain which seemed to bind me to my pillow. – Thomas Ingoldsby, “The Spectre of Tappington,” 1837