The keys to brand success are self-definition, transparency, authenticity and accountability. – Simon Mainwaring
Not since the digital revolution in the early 90s has technology placed such a comprehensive burden on business, employees and individuals to reinvent their business plans, services and products, and themselves to keep pace with the changing marketplace. – Simon Mainwaring
There is a fundamental shift that social media necessitates in business today – the need to transition from Me First to We First thinking. – Simon Mainwaring
And if you look at the reality in the United States, where you have more than 40 million people below the poverty line and 42 million on food stamps, and then you look at poverty around the world, clearly the way were running the engine of capitalism is not serving us well. – Simon Mainwaring