The consumer isnt a moron she is your wife. – David Ogilvy
I do not regard advertising as entertainment or an art form, but as a medium of information. – David Ogilvy
The consumer isnt a moron she is your wife. – David Ogilvy
I do not regard advertising as entertainment or an art form, but as a medium of information. – David Ogilvy
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive. – David Ogilvy
He that wrestles with us strengthens our nerves, and sharpens our skill. Our antagonist is our helper. This amicable conflict with difficulty helps us to an intimate acquaintance with our object, and compels us to consider it in all its relations. It will not suffer us to be superficial. – Edmund Burke