Quote by David Ogilvy
The advertisers who believe in the selling power of jingles have n

The advertisers who believe in the selling power of jingles have never had to sell anything. – David Ogilvy

Other quotes by David Ogilvy

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom. – David Ogilvy

Category:
Freedom
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Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy

Category:
Experience
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Good copy cant be written with tongue in cheek, written just for a living. Youve got to believe in the product. – David Ogilvy

Category:
good
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Other Quotes from
power
category

There is no meaning to life except the meaning man gives his life by the unfolding of his powers. – Erich Fromm

Category:
power

Undeserved praise causes more pangs of conscience later than undeserved blame, but probably only for this reason, that our power of judgment are more completely exposed by being over praised than by being unjustly underestimated. – Friedrich Nietzsche

Category:
power

The House of Lords, an illusion to which I have never been able to subscribe – responsibility without power, the prerogative of the eunuch throughout the ages. – Tom Stoppard

Category:
power

Theres a lot more power in calm than in vituperation. – Dennis Prager

Category:
power

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When you call upon a Thoroughbred, he gives you all the speed, strength of heart and sinew in him. When you call on a jackass, he kicks. – Patricia Neal

Category:
strength

Recommend to your children virtue that alone can make them happy, not gold. – Ludwig van Beethoven

Category:
alone

Liberalism, austere in political trifles, has learned ever more artfully to unite a constant protest against the government with a constant submission to it. – Alexander Herzen

Category:
Liberalism

Beauty is only skin deep. – Thomas Overbury

Category:
Beauty