Ive always wanted to own and control the primary technology in everything we do. – Steve Jobs
The system is that there is no system. That doesnt mean we dont have process. Apple is a very disciplined company, and we have great processes. But thats not what its about. Process makes you more efficient. – Steve Jobs
Your time is limited, so dont waste it living someone elses life. Dont be trapped by dogma – which is living with the results of other peoples thinking. Dont let the noise of others opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. – Steve Jobs
Innovation has nothing to do with how many R amp& D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R & D. Its not about money. Its about the people you have, how youre led, and how much you get it. – Steve Jobs