The whole secret to our success is being able to con ourselves into believing that were going to change the world because statistically we are unlikely to do it. – Tom Peters
If a window of opportunity appears, dont pull down the shade. – Tom Peters
Statistically and emotionally, I believe that the way I can be of help to society is by doing what I know and what Ive been good at. – Tom Peters
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You. – Tom Peters