If you start to disrespect the character youre playing, or play it too much for laughs, that can work for a sketch, it will sell some gags, but its all technique. Its like watching a juggler – you can be impressed by it, but its not going to touch you in any way. – Steve Coogan
But with comedy its a simple premise. If its funny, people laugh. If its not, they dont. – Steve Coogan
The great thing is that the funny side of getting old is fuel for my comedy. – Steve Coogan
If you are a great dramatic actor then you often dont know if people are enjoying your stuff at all because they are sitting there in silence. But with comedy its a simple premise. If its funny, people laugh. If its not, they dont. – Steve Coogan
Theres an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next? – Simon Mainwaring