Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You. – Tom Peters
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Management is about arranging and telling. Leadership is about nurturing and enhancing. – Tom Peters
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Statistically and emotionally, I believe that the way I can be of help to society is by doing what I know and what Ive been good at. – Tom Peters
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