Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You. – Tom Peters
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The simple act of paying positive attention to people has a great deal to do with productivity. – Tom Peters
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Design is so critical it should be on the agenda of every meeting in every single department. – Tom Peters
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