The leverage and influence social media gives citizens are rapidly spreading into the business world. – Simon Mainwaring
How much do you as a consumer value a positive experience with a brand or its customer service department? How willing are you to share that with your friends? How inclined are you to let that person know that youre interaction with them was positive? – Simon Mainwaring
The question remains: which brands will commit to creating a private sector pillar of social change, and which will become casualties of their own outdated thinking? – Simon Mainwaring
The keys to brand success are self-definition, transparency, authenticity and accountability. – Simon Mainwaring
I could play it safe by recording songs that are familiar, but am I expanding myself as an artist by doing covers? Its a catch-22. Its called show business: The word business is in it, and youve got to be a businessman. But then again, you have to be true to yourself as an artist. – Donny Osmond