Imagine, thirty years from now people will be talking about that Super Bowl or this Super Bowl. I mean, if people thirty years from now even know what football is. – Robert John Kuechenberg, 1983

My idea of a good hit is when the victim wakes up on the sidelines with train whistles blowing in his head… I like to believe that my best hits border on felonious assault. – Jack Tatum, They Call Me Assassin, 1979

The Super Bowl is a week-long talk show. – Ira Miller, San Francisco Chronicle, 1979

Losing the Super Bowl is worse than death. You have to get up the next morning. – George Allen, quoted in J. Mitchell Perry & Steve Jamison, In the Zone: Achi