Integrate purpose into your for-profit business model through a long term commitment to a cause that is aligned with your core values and those of your community. – Simon Mainwaring
Effectively, change is almost impossible without industry-wide collaboration, cooperation and consensus. – Simon Mainwaring
The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers. – Simon Mainwaring
The leverage and influence social media gives citizens are rapidly spreading into the business world. – Simon Mainwaring