Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior. – Marshall McLuhan
The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way. – Marshall McLuhan
The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar. – Marshall McLuhan
I dont think Ive ever worked so hard on something, but working on Macintosh was the neatest experience of my life. Almost everyone who worked on it will say that. None of us wanted to release it at the end. It was as though we knew that once it was out of our hands, it wouldnt be ours anymore. – Steve Jobs