The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change. – Simon Mainwaring
Your computer neednt be the first thing your see in the morning and the last thing you see at night. – Simon Mainwaring
Business practices and how we treat the planet are also in desperate need of re-humanization. – Simon Mainwaring
How much do you as a consumer value a positive experience with a brand or its customer service department? How willing are you to share that with your friends? How inclined are you to let that person know that youre interaction with them was positive? – Simon Mainwaring
I was born left-handed, but I was made to use my other hand. When I was writing Famished Road, which was very long, I got repetitive stress syndrome. My right wrist collapsed, so I started using my left hand. The prose I wrote with my left hand came out denser, so later on I had to change it. – Ben Okri