The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds. – Marshall McLuhan
It is the framework which changes with each new technology and not just the picture within the frame. – Marshall McLuhan
Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be much more powerful than he could ever be. – Marshall McLuhan
In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness. – Marshall McLuhan