When a man throws an empty cigarette package from an automobile, he is liable to a fine of $50. When a man throws a billboard across a view, he is richly rewarded. – Pat Brown, quoted in David Ogilvy, Ogilvy on Advertising, 1985

Other Quotes from
Environment
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The victory of Christianity over paganism was the greatest psychic revolution in the history of our culture. By destroying pagan animism, Christianity made it possible to exploit nature in a mood of indifference to the feelings of natural objects. – Lynn I. White, Jr., Science, 10 March 1967
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