But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer. – Jay Chiat
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Second, were spending a huge amount of money on technology so that everyone can check out laptops and portable phones. Were spending more money to write our existing information into databases or onto CD-ROM. – Jay Chiat
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The number one benefit of information technology is that it empowers people to do what they want to do. It lets people be creative. It lets people be productive. It lets people learn things they didnt think they could learn before, and so in a sense it is all about potential. – Steve Ballmer
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