There is nothing so useless as doing efficiently that which should not be done at all. – Peter Drucker
Plans are only good intentions unless they immediately degenerate into hard work. – Peter Drucker
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Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands. – Peter Drucker
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