It is quite an illusion to imagine that one adjusts to reality essentially without the use of language and that language is merely an incidental means of solving specific problems of communication or reflection. – Edward Sapir
A firm, for instance, that does business in many countries of the world is driven to spend an enormous amount of time, labour, and money in providing for translation services. – Edward Sapir
The modern mind tends to be more and more critical and analytical in spirit, hence it must devise for itself an engine of expression which is logically defensible at every point and which tends to correspond to the rigorous spirit of modern science. – Edward Sapir
Human beings do not live in the objective world alone, nor alone in the world of social activity as ordinarily understood, but are very much at the mercy of the particular language which has become the medium of expression for their society. – Edward Sapir