An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service. – Daniel J. Boorstin

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People tell you the world looks a certain way. Parents tell you how to think. Schools tell you how to think. TV. Religion. And then at a certain point, if youre lucky, you realize you can make up your own mind. Nobody sets the rules but you. You can design your own life. – Carrie-Anne Moss
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