Advertisers are not thinking radically enough – they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain havent been activated before. These new experiences bring new capabilities to the brain. – Jaron Lanier

Technologists provide tools that can improve peoples lives. But I want to be clear that I dont think technology by itself improves peoples lives, since often Im criticized for being too pro-technology. Unless theres commensurate ethical and moral improvements to go along with it, its for naught. – Jaron Lanier