Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. – David Ogilvy
If you have no confidence in self, you are twice defeated in the race of life. With confidence, you have won even before you have started. – Marcus Tullius Cicero
