Quote by Robert Cialdini
By concentrating our attention on the effect rather than the cause

By concentrating our attention on the effect rather than the causes, we can avoid the laborious, nearly impossible task of trying to detect and deflect the many psychological influences on liking. – Robert Cialdini

Other quotes by Robert Cialdini

Our best evidence of what people truly feel and believe comes less from their words than from their deeds. – Robert Cialdini

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Only when your consciousness is totally focused on the moment you are in can you receive whatever gift, lesson, or delight that moment has to offer. – Barbara De Angelis

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Think of many things, do only one. – Proverb

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Often he who does too much does too little. – Italian Proverb

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You must remain focused on your journey to greatness. – Les Brown

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