What starts the process, really, are laughs and slights and snubs when you are a kid. If your anger is deep enough and strong enough, you learn that you can change those attitudes by excellence, personal gut performance. – Richard M. Nixon
We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it. – Susan Wojcicki